Are you looking for an effective way to eliminate abandoned carts in your online store? We’re here to help! The good news is that in many cases, abandoned carts can be recovered. With automated marketing actions, you can increase conversion rates and encourage undecided customers to complete their purchases. Read on to find out what…
Building trust with customers is no easy task. It takes time, effort, and dedication – and most importantly, it requires authenticity. Providing your customers with honest reviews that are based in truth not only builds trust but also encourages loyalty – but, how to tackle it? Here are a few tips that could help you…
Increasing the shopping cart value is a goal that many retailers strive for. It’s not just about getting customers to click “Add to Cart”; it’s about encouraging them to add just a little bit more. From upselling techniques to personalized recommendations, let’s explore 10 proven practices that can boost your shopping cart value and enhance…
Customer-driven marketing is a potent force that can transform your business and catapult you into an elite status. It’s an intricate blend of strategies, tactics and processes that must be executed in order for success. The notion that customer obsession is the most important consideration in purchasing decisions seems almost laughable – yet it remains…
If you’re seeking to increase your enterprise, why not solicit a few more online testimonials? If we track back in time, we’ll discover that there has been a veritable explosion of online testimonials over the past decade. From TripAdvisor’s launch in 1999 until 2004 it was rather sparse; however, since then its popularity skyrocketed by…
Customers in the B2B sector can be more demanding than others. To meet their expectations, you need to pay attention to the specifics of your target group, just as you would do when it comes to the B2C sector. Read on to find out what the differences in approach between these two sectors are and…
Team collaboration is now the basis of every business. It is not just a commercial idea – this form of cooperation genuinely brings better results. Collaborative workplaces inspire greater public confidence. Team activities also have an impact on the effectiveness and efficiency of their work. The key issue in this respect is communication, which should…
Learn how to recover abandoned baskets in e-commerce using personalized email campaigns, and explore strategies to re-engage customers and boost your online store’s revenue. Abandoned baskets are a common challenge faced by e-commerce businesses, as potential customers leave items in their carts without completing the purchase. To win back these lost sales, savvy marketers leverage…
When it comes to customer support and customer service, it can be a little hard to know what the difference is. Especially when you are a sole founder or small startup team that understands the need for it, but not entirely sure how to deliver it to your users. The easiest way to start this…
Ecommerce, as a business model, is driven by sales. In order to maximize revenue, it is essential to understand who is driving those sales and how they are doing so. This is where affiliate tracking comes in as a valuable tool – as we’ll show to you today. What is affiliate tracking in ecommerce Affiliate…
Customer reviews are more than just expressions of satisfaction or dissatisfaction; they are the driving force behind a brand’s image. These nuggets of customer feedback paint a vivid picture of your product or service from the eyes of those who’ve experienced it firsthand. They form a narrative that other potential customers can trust. As the…
The area of marketing is so wide that making any mistakes is inevitable. No matter if you use tools for automation, or do everything manually: you can, and more likely – will, make online marketing mistakes. Customer service, influencer marketing, link building or analytics are just a few key elements of many social media strategies. It…